From February 14 to 17, 2017, Feria de Zaragoza will bring together the main players in the agri-food industry. The trade shows related to wine and olive oil machinery will thus have their international meeting point at the Aragonese exhibition center. ENOMAQ, TECNOVID, OLEOMAQ, OLEOTEC, and FRUYVER enjoy a privileged position within the sector, making these events the nerve center of the international market for cutting-edge equipment and techniques for the wine, olive oil, and fruit and vegetable industries. These leading events in their respective sectors provide significant added value to the European market, as they represent an essential tool for showcasing the technology and R&D associated with this industry.

ENOMAQ, TECNOVID, OLEOMAQ, OLEOTEC, and FRUYVER will focus on innovation and new processes for the production of these two vital products for the development of the Spanish agricultural sector in February 2017. The strategic priorities for the upcoming edition include internationalization and an intensive promotional campaign, both domestically and abroad, primarily focused on Europe and Latin America. These are some of the conclusions drawn from the first meeting of the Organizing Committee for these trade shows, which took place a few weeks ago at the Zaragoza Trade Fair and served to lay the groundwork for this event.

All of this is aimed at providing concrete answers and actions to the main demands of industry stakeholders. Furthermore, one of the objectives is to establish an active presence in international markets and in geographical areas with a strong tradition in these sectors, such as Andalusia, Castilla-La Mancha, and La Rioja. Both the olive oil and wine sectors share significant synergies due to the similarity of equipment and processes used in their production. Furthermore, their commitment to R&D&I stands out as an essential tool for achieving profitability and competitiveness in an increasingly demanding market.